Meet our Team

Christopher  Pfaff
Christopher Pfaff
President & CEO

Christopher took ownership of Pfaff Automotive Partners in 1986. His father founded the company in 1964 in Newmarket and since Christopher assumed leadership, the group has expanded considerably including the acquisition of Hallmark Toyota in 1999. Christopher is passionate about all things automotive and spent his youth at the track following Canadian motorsports.Christopher took ownership of Pfaff Automotive Partners in 1986. His father founded the company in 1964 in Newmarket and since Christopher assumed leadership, the group has expanded considerably including the acquisition of Hallmark Toyota in 1999. Christopher is passionate about all things automotive and spent his youth at the track following Cana...Read MoreRead Less

Wael Athimni
Wael Athimni
General Manager

Wael begun his automotive journey in 2003, when he started working for a Volkswagen dealership while studying Business Administration at a college in Quebec. He developed an interest for BMW at a young age and made his career move to BMW in 2006. He has had an immense passion for the BMW brand ever since. He joined the Pfaff family in 2019 in his current position as General Manager of Pfaff BMW. He speaks French and Arabic fluently, and knows a handful of words in Portuguese. He currently lives in Mississauga, and outside of work; he enjoys exercising, soccer, and travelling.Wael begun his automotive journey in 2003, when he started working for a Volkswagen dealership while studying Business Administration at a college in Quebec. He developed an interest for BMW at a young age and made his career move to BMW in 2006. He has had an immense passion for the BMW brand ever since. He joined the Pfaff family in 2019 in his c...Read MoreRead Less

Serg  Curovic
Serg Curovic
BMW Brand Manager (Gold Sales Master)

Serg studied mechanical engineering at Humber College, but quickly realized his passion was for people, rather than for engineering. Having previously worked in the high-tech industry, he has been in the car business since 2007, where he’s been a top performer wherever he’s worked. At BMW of Mississauga since 2008, Serge is an avid soccer player who played semi-professionally, and a recently-engaged family man. Serg is fluent in Croatian, Serbian, Macedonian, Bosnian, and SlovenianSerg studied mechanical engineering at Humber College, but quickly realized his passion was for people, rather than for engineering. Having previously worked in the high-tech industry, he has been in the car business since 2007, where he’s been a top performer wherever he’s worked. At BMW of Mississauga since 2008, Serge is an avid soccer playe...Read MoreRead Less

Leo  Vuocolo
Leo Vuocolo
BMW Brand Manager

Leo grew up in Etobicoke, and studied to become a chef at George Brown College’s culinary institute. He grew up loving cars, however, and after working a number of jobs in construction and the air transportation business, started in the industry in 2002, after a family member suggested it would be a good fit. Leo started working at BMW of Mississauga in 2008, before its acquisition by Pfaff. He has two young boys who are heavily into sports, lives in Mississauga, and speaks Italian.Leo grew up in Etobicoke, and studied to become a chef at George Brown College’s culinary institute. He grew up loving cars, however, and after working a number of jobs in construction and the air transportation business, started in the industry in 2002, after a family member suggested it would be a good fit. Leo started working at BMW of Mississ...Read MoreRead Less

Chris  Battaglia
Chris Battaglia
BMW Brand Ambassador (Silver Sales Master)

Chris grew up at the race track with his cousins; he worked on a race team supporting a Formula 2000 car, and started his first job at a dealership in 2002, after a stint at the LCBO. He studied business administration at Sheridan College. Outside of work, he spends most of his time with his wife and two children; he loves hockey and other sports, and lives in Burlington.Chris grew up at the race track with his cousins; he worked on a race team supporting a Formula 2000 car, and started his first job at a dealership in 2002, after a stint at the LCBO. He studied business administration at Sheridan College. Outside of work, he spends most of his time with his wife and two children; he loves hockey and other sports, ...Read MoreRead Less

Sean  Javed
Sean Javed
BMW Brand Ambassador (Silver Sales Master)

Lee  Hui
Lee Hui
BMW Brand Ambassador

Sales, and connecting the right people with the right products and services, has always been Lee’s forte, whether in the wireless business, as a financial services advisor (he studied statistics and mathematics at Carelton University), or in automobiles. For a long time the only Chinese-speaking sales representative at BMW of Mississauga, he has been at the dealership since 2008. In his spare time, he is working toward acquiring his private pilot’s license. Lee is fluent in Cantonese and Mandarin.Sales, and connecting the right people with the right products and services, has always been Lee’s forte, whether in the wireless business, as a financial services advisor (he studied statistics and mathematics at Carelton University), or in automobiles. For a long time the only Chinese-speaking sales representative at BMW of Mississauga, he has ...Read MoreRead Less

Sanjay  Khatri
Sanjay Khatri
BMW Brand Ambassador

Sanjay has worked in the car business for most of his life. In his native India, he worked for the importer of several European brands in a number of roles; he moved to Canada 15 years ago and has worked with the Toyota and BMW brands, with four and a half years at BMW of Mississauga. Sanjay has two degrees – one in science and a second in marketing from Ryerson University. He loves to travel and explore new places, loves to keep fit, and dotes on his two university-age daughters. Sanjay is fluent in Hindi, Punjabi, and Urdu.Sanjay has worked in the car business for most of his life. In his native India, he worked for the importer of several European brands in a number of roles; he moved to Canada 15 years ago and has worked with the Toyota and BMW brands, with four and a half years at BMW of Mississauga. Sanjay has two degrees – one in science and a second in market...Read MoreRead Less

Dylan Edminson
Dylan Edminson
BMW Brand Ambassador

Dylan joined the group in 2012 as a car porter at Pfaff Porsche while finishing off his degree in psychology at University of Western Ontario in London . In 2015 he joined the Sales team at Pfaff BMW in Mississauga. Dylan’s interest in BMW came from his father, who has always been an avid a BMW enthusiast. His favourite model is a naturally aspirated M5 E39. Dylan’s loves are skiing, golfing and playing soccer. He lives in Vaughan.Dylan joined the group in 2012 as a car porter at Pfaff Porsche while finishing off his degree in psychology at University of Western Ontario in London . In 2015 he joined the Sales team at Pfaff BMW in Mississauga. Dylan’s interest in BMW came from his father, who has always been an avid a BMW enthusiast. His favourite model is a naturally aspir...Read MoreRead Less

Nathan  Lawrence
Nathan Lawrence
BMW Brand Ambassador

From when he was a child, Nathan has had two major passions: cars and golf, and he has the special distinction of having worked in both fields. His automotive passion runs deep; Nathan studied automotive marketing at Georgian College, and began working in the dealership business from when he was just out of school. In his various roles in the car industry, he has worked in leasing, finance, parts, and sales, and has managed his own inventory. During the economic downturn, Nathan played in several amateur golf championships, and returned to automotive six years ago, at this dealership - first as a parts advisor and currently as a delivery specialist.From when he was a child, Nathan has had two major passions: cars and golf, and he has the special distinction of having worked in both fields. His automotive passion runs deep; Nathan studied automotive marketing at Georgian College, and began working in the dealership business from when he was just out of school. In his various roles in the car i...Read MoreRead Less

Aaron Dennis
Aaron Dennis
BMW Brand Ambassador

Aaron studied Business Marketing at Humber College. Throughout his education, he worked at several positions within different companies to understand how businesses were run. He started at Pfaff Porsche in 2015 as a lot attendant and moved up through several roles before becoming a sales consultant at Pfaff BMW. In his free time, he enjoys working out, being active, travelling and driving fast cars. Aaron lives in Brampton.Aaron studied Business Marketing at Humber College. Throughout his education, he worked at several positions within different companies to understand how businesses were run. He started at Pfaff Porsche in 2015 as a lot attendant and moved up through several roles before becoming a sales consultant at Pfaff BMW. In his free time, he enjoys working ...Read MoreRead Less

Roberto Cotognini
Roberto Cotognini
BMW Brand Ambassador

Roberto has always been a BMW addict and fascinated with the high performance M models. He knew he was destined to work with cars. He started his career in the automotive industry in 2014 at a local BMW dealership in Woodbridge abd two years after he joined Pfaff group. Roberto holds Honours Bachelor of Business Administration degree from University of Guelph and a Busniess Administration Diploma from Humber College. He lives in Woodbridge and he speaks Italian. In his free time Roberto loves playing hockey and soccer.Roberto has always been a BMW addict and fascinated with the high performance M models. He knew he was destined to work with cars. He started his career in the automotive industry in 2014 at a local BMW dealership in Woodbridge abd two years after he joined Pfaff group. Roberto holds Honours Bachelor of Business Administration degree from Universi...Read MoreRead Less

Joseph Bronzovic
Joseph Bronzovic
BMW Brand Ambassador

Nael Adas
Nael Adas
BMW Brand Ambassador

Yasir Iqbal
Yasir Iqbal
BMW Brand Ambassador

Sandy  Correia
Sandy Correia
Leasing & Financing Retention Specialist

After graduating from high school, Sandy attended Marvel Beauty institute in Yorkville. Shortly after, she opened her own beauty salon in Mississauga, where she worked as an esthetician for six and a half years. Sandy also has extensive sales experience as her father owned a men's clothing store and her grandfather owned a pre-owned car dealership in Toronto. Sandy joined the Pfaff Team in July 2012 and has worked in several different roles gaining over 20 years of automotive experience as a Reception & Leasing Retention Specialist, Concierge, Product Genius, Licensing & Dealer Trade Facilitator, and presently a Leasing & Financing Specialist. She’s self taught and is passionate about the cars and people in her everyday dealings.After graduating from high school, Sandy attended Marvel Beauty institute in Yorkville. Shortly after, she opened her own beauty salon in Mississauga, where she worked as an esthetician for six and a half years. Sandy also has extensive sales experience as her father owned a men's clothing store and her grandfather owned a pre-owned car dealership...Read MoreRead Less

Jerome Flanagan
Jerome Flanagan
Fleet Manager

Fleet manager for the entire Pfaff group, Jerome has worked with Pfaff for four years. While he’s been a car enthusiast his entire life – his first car was a 1967 Dodge Dart whose radio only had one working speaker – he happened into the business by accident, when his wife (then girlfriend) noticed there was a job opening at the dealership across the street from her workplace. He has since worked at three dealership groups, several fleet management companies in Canada and the U.S., and the Toronto Automobile Dealers Association.Fleet manager for the entire Pfaff group, Jerome has worked with Pfaff for four years. While he’s been a car enthusiast his entire life – his first car was a 1967 Dodge Dart whose radio only had one working speaker – he happened into the business by accident, when his wife (then girlfriend) noticed there was a job opening at the dealership ac...Read MoreRead Less

Philip  Ficara
Philip Ficara
Delivery Specialist

Philip is a 30-plus-year veteran of the automotive industry, and uses his background working at a high-end clothing store into delivering exceptional experiences in the showroom. He’s a car fanatic, and enjoys all kinds of cars, including vintage, classic, muscle, sporty, and luxury vehicles. Philip lives in Toronto, speaks fluent Italian, and enjoys spending time with his family and friends, as well as giving back - he has helped fundraise for the Princess Margaret cancer foundation since 1997.Philip is a 30-plus-year veteran of the automotive industry, and uses his background working at a high-end clothing store into delivering exceptional experiences in the showroom. He’s a car fanatic, and enjoys all kinds of cars, including vintage, classic, muscle, sporty, and luxury vehicles. Philip lives in Toronto, speaks fluent Italian, and en...Read MoreRead Less

Paul Polisena
Paul Polisena
Brand Marketing Specialist

Yasir  Al-Sheraidah
Yasir Al-Sheraidah
Fixed Operations Manager

Bio coming soon.

Krishna  Dilkhush
Krishna Dilkhush
Service Consultant

Krishna attended Georgian College in India from 2004, to the time he immigrated to Canada in 2006. He also studied at the Automotive Centre (for training) in Etobicoke, graduating in 2007. Krishna began at Pfaff BMW in 2008 in the parts department and became a service advisor in 2013. He enjoys long distance driving, cars, watching movies, trying new foods, and raising his pets. He lives in Brampton and is fluent in Hindi and Gujarati. Krishna attended Georgian College in India from 2004, to the time he immigrated to Canada in 2006. He also studied at the Automotive Centre (for training) in Etobicoke, graduating in 2007. Krishna began at Pfaff BMW in 2008 in the parts department and became a service advisor in 2013. He enjoys long distance driving, cars, watching movies, trying n...Read MoreRead Less

Gretchen  Domingo
Gretchen Domingo
Service Consultant

Gretchen’s first job in the automotive industry was as a service receptionist at a Ford dealership in 2012; she began with Pfaff BMW as a service consultant in 2014. She graduated from University of Toronto in 2013 with a degree in psychology, and enjoys volleyball, trying new foods, social media, and fashion. Gretchen lives in Milton.

Victoria Van Wart
Victoria Van Wart
Service Consultant

Victoria studied Event Management at Humber College and joined Pfaff BMW Service Team in February 2018. Before working at Pfaff she worked as a recreation coordinator and a receptionist at a spa. Away from work, she enjoys a lot of outdoor activities, including hiking and yoga. She also loves spending time with friends and family. Victoria lives in Mississauga.Victoria studied Event Management at Humber College and joined Pfaff BMW Service Team in February 2018. Before working at Pfaff she worked as a recreation coordinator and a receptionist at a spa. Away from work, she enjoys a lot of outdoor activities, including hiking and yoga. She also loves spending time with friends and family. Victoria lives in...Read MoreRead Less

Nigel Bhim
Nigel Bhim
Service Consultant

Nigel graduated with a diploma in liberal arts from Seneca College, and also completed social science courses at York University. Prior to joining Pfaff in 2015 as a service assistant, he worked as a customer service representative for a rental company; he moved up to service consultant in 2017. In his spare time, Nigel loves to try new foods, spend time with his family, and modify vehicles. He lives in Brampton.Nigel graduated with a diploma in liberal arts from Seneca College, and also completed social science courses at York University. Prior to joining Pfaff in 2015 as a service assistant, he worked as a customer service representative for a rental company; he moved up to service consultant in 2017. In his spare time, Nigel loves to try new foods, spen...Read MoreRead Less

Roberto Mazariego
Roberto Mazariego
Service Advisor

Roberto has worked in the automotive business since 2009 and joined the Pfaff BMW Team in 2018 after attending Pfaff Auto job fair. He's been long time car enthusiast and enjoys driving which is a perfect fit for the BMW brand. His favourite model is the famous M3. Roberto also has experience working financial industry, and studied Hotel and restaurant operations management. Outside of work, he enjoys spending time with family and friends and working out at a gym. Roberto lives in Hamilton and speaks fluent Spanish.Roberto has worked in the automotive business since 2009 and joined the Pfaff BMW Team in 2018 after attending Pfaff Auto job fair. He's been long time car enthusiast and enjoys driving which is a perfect fit for the BMW brand. His favourite model is the famous M3. Roberto also has experience working financial industry, and studied Hotel and rest...Read MoreRead Less

Daan Poortvliet
Daan Poortvliet
Shop Foreman

Daniel Poortvliet was born in Emmeloord, Netherlands. Being a farmer’s son, he was always involved at an early age in taking things apart like tractors, machinery, bicycles and scooters. He attended automotive college in the Netherlands in 1979, and landed a job with Renault in Emmeloord, Netherlands as a technician. After immigrating to Canada in 1986, Daan worked as a licensed BMW technician at Beach Auto in Toronto until 1995, then took on the role as team leader at Maranello BMW from 1995-1997. Since 1997, he has worked as Pfaff BMW's Shop Foreman and team leader. Daan received first place in the ISTC Canada competition in 2001 and was among the top seven winners worldwide in Germany. In 2003, he went on to take third place. He loves to follow bicycle racing and car racing, and enjoys cycling in his free time; he has a collection of bicycles. Daan lives in Mississauga and speaks Dutch and German. Daniel Poortvliet was born in Emmeloord, Netherlands. Being a farmer’s son, he was always involved at an early age in taking things apart like tractors, machinery, bicycles and scooters. He attended automotive college in the Netherlands in 1979, and landed a job with Renault in Emmeloord, Netherlands as a technician. After immigrating to Canada i...Read MoreRead Less

Antonio Zerrudo
Antonio Zerrudo
Service Team Leader

Antonio graduated with a degree in electrical engineering in the Philippines in 1998. He worked five years with BMW in Saudi Arabia, and other five years with BMW in Dubai before immigrating to Canada in 2000. Just three weeks later, he started at Pfaff BMW. Antonio competed in the BMW ISTC Canada competition in 2001 and again in 2003, and received his Master Technician status with BMW in 2003. He loves to travel and spend time with his family, and is fluent in Tagalog.Antonio graduated with a degree in electrical engineering in the Philippines in 1998. He worked five years with BMW in Saudi Arabia, and other five years with BMW in Dubai before immigrating to Canada in 2000. Just three weeks later, he started at Pfaff BMW. Antonio competed in the BMW ISTC Canada competition in 2001 and again in 2003, and received...Read MoreRead Less

Daniel Pacheco
Daniel Pacheco
Service Team Leader

Daniel Started in the automotive industry as a tire and lube technician while still attending high school. In 1996, enrolled in the automotive diploma program at Centennial College, and after graduating, worked as an automotive apprentice at Honda. He joined Pfaff BMW in 2003 as a licensed technician, and received his Master Technician status in 2008. Daniel loves the outdoors, including hunting, fishing, boating and spending time with his family. He lives in Bolton and is fluent in Portuguese.Daniel Started in the automotive industry as a tire and lube technician while still attending high school. In 1996, enrolled in the automotive diploma program at Centennial College, and after graduating, worked as an automotive apprentice at Honda. He joined Pfaff BMW in 2003 as a licensed technician, and received his Master Technician status in 20...Read MoreRead Less

Kiauna Daley
Kiauna Daley
Service Reception

Ash  Perera
Ash Perera
Parts Manager

Chris  Chua
Chris Chua
Parts Advisor

Chris has worked at Pfaff BMW since he was hired as a co-op apprentice for the service department in 2011; he’s since held roles as a parts runner and parts advisor. After getting accepted into the law program at Ryserson University, he changed course to follow his passion for cars, and has never looked back; his first project car was a 1992 E36 3 Series he purchased in high school. Outside of work, Chris likes to work on his project cars with friends; he also works part time at a community centre, and enjoys playing music.Chris has worked at Pfaff BMW since he was hired as a co-op apprentice for the service department in 2011; he’s since held roles as a parts runner and parts advisor. After getting accepted into the law program at Ryserson University, he changed course to follow his passion for cars, and has never looked back; his first project car was a 1992 E36 ...Read MoreRead Less

Jason Azurin
Jason Azurin
Parts Advisor

Jack Kupracz
Jack Kupracz
Parts Advisor

Aaron Rahaman
Aaron Rahaman
Parts Advisor

Patrick Rehatta
Patrick Rehatta
Shipper & Receiver